Hello, creator,
Welcome to Creator Mastermind - a newsletter about how top creators make money explained in 1 image. If you want to get business breakdowns of the most successful YouTubers, newsletter writers, and course creators — subscribe for free now:
In today’s issue, we explore the businesses of Silicon Valley Girl, one of the biggest YouTube content creators in business niche.
Inside Marina Mogilko’s Portfolio: From YouTube to Language-learning
Let’s review Marina Mogilko’s key social media channels, free and paid products.
Key Social Media Channels
Twitter / X: @linguamarina: 15.5K followers
Instagram: @linguamarina: 1M followers
Tiktok: @linguamarina: 3.3M followers
Facebook: Marina Mogilko: 292K followers
LinkedIn: Marina Mogilko: 9,290 followers
Total audience across all socials: 4.6M followers (as of December 2023)
Silicon Valley Girl YouTube Channel
Product Stack: free videos every 1 - 2 weeks
Price: $0
Audience: business professionals
Monetised by Adsense and sponsorships (one sponsorship per video)
Size: 1.19M subscribers (as of December 2023)
linguamarina YouTube Channel
Product Stack: free videos every 1 - 2 weeks
Price: $0
Audience: English learners
Monetised by Adsense
Size: 8.21M subscribers (as of December 2023)
LinguaTrip English Learning Plan
Product Stack: English learning plan, featuring several perks ranging from access to video lessons on the platform, feedback and homework checking from a mentor, speaking practice, and more
Price: Standard: Starts at $39/month; Master: Starts at $59/month; Pro: Starts at $109/month
Audience: English learners
LinguaTrip Online Courses
Product Stack: online courses and handbooks meant to improve English comprehension and proficiency
Price: $4.99 - $1,700
Audience: English learners
LinguaTrip Consultations
Product Stack: individual consultation with experts to develop a step-by-step plan for admissions abroad
Price: Light: $80; Basic: $160; Full: $360
Audience: those aiming to study abroad
LinguaTrip Motivation Letter
Product Stack: individual consultation for writing a motivation letter for U.S. university requirements
Price: $200
Audience: those aiming to study abroad
LinguaTrip English Language Courses Abroad
Product Stack: language courses abroad
Price: $929 - $41,001
Audience: those aiming to study languages abroad
Want to 3X your creator business in just 30 days (even if you're stuck)?
Refer 1 person and get my free workbook with proven frameworks and real-case insights on scaling a creator business👇
How Silicon Valley Girl Makes Money
Now, let's map out the breakdown of Silicon Valley Girl’s business and explore Marina Mogilko’s monetization strategy.
Her primary income stream stems from her English language learning program, available on the LinguaTrip website, catering to her audience of over 14 million as well as her YouTube channels.
Additionally, she earns through helping individuals apply for higher education programs worldwide.
Interested in a business breakdown for another creator? Share in the comments!
Best,
Ekaterina Gorokhova & Creator Mastermind Team
Interested in working one-on-one with me and Impact3 team? We do paid advertising, sales funnels, email marketing, copywriting, web development, social media management, web3 services and sponsorships. We help (or helped) creators such as Bankless, The Generalist, Fintech Blueprint, MilkRoad, Rekt Capital, Wealth Mastery, Exponential View and others grow their audience and revenue. Book a free call here.
Hi Ekaterina! 👋🏾
I love your newsletter! Keep up the good work!
I made a thread from the last newsletter (see you latest LinkedIn messages, I've sent you a preview).
I think these threads can go viral on Twitter. They have a lot of value in them.
Let me know if you need any help with that. I will be happy to learn more about what you do!
Ido Vadavker
Twitter: https://twitter.com/ido_vadavker
Medium: https://medium.com/@idovadavker
LinkedIn: https://www.linkedin.com/in/ido-vadavker/